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Reuters

Prior toValentine"sDay in Los Angeles, florists salary an typical of 70 cent per stem. The rises come $1.85 every stem forValentine"sDay. The sleeve price? around $3 to $6 per stem.

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InChicago, the $1 per stem florists pay frequently shoots as much as $2.25 forValentine"sDay. Consumers can expect to pay $4 come $6 every flower, BloomNation found.


InNew York, the $1.50 all price swells come $2.50. Retail prices increase from $5 to $8 every rose.

Expect prices to vary by around 20 percent, depending on supply and also quality.

THORNY PRICING MODEL

More than simply the price that the rose factors into the final tag of one arrangement, McBride says.

He figures on paying $1.95 every stem, therefore his price because that 12 would certainly be $23.50. Throw in part babies" breath ($2.50), ornamental greens ($4), a water tube for the tribe ($1), labor ($4), pack paper, floral preservative and also a tag ($3) and also the grand total is $38 in expense to the florist. Utilizing a vase rather will tack on second $3.50, the says.


The price at sleeve will, because that thoseflowers, be approximately $89 in ~ a floral shop, McBride says. That contains the cost of shrinkage -flowersthat to be bought however not sold - and also other costs of doing business and, the course, profit.

Online sellers offer a wide range of increased options.

At the online seller 1800flowers.com, a dozen long-stemmed red roses in a vase will price you $79.99, while they"ll leave you lighter by $99.95 v Teleflora.

Those companies and also online sellers typically also charge service and delivery fees that $15-$20. Teleflora tacks on one extra $4 come its normal charges forValentine"sDay deliveries and also 1800flowers.com to add $5.


Those sellers will market discounts - commonly 25 percent to 30 percent turn off - to those that order weeks ahead ofValentine"sDay, saysKen McGill, owner of FlowerShopDeals.com, a website the collects supplies from the big national brands.

Prices can fluctuate high solution on the sites if girlfriend wait till the critical minute, he says.

Sure, to buy roses have the right to be a thorny process, however Sullivan, who has actually been presenting the blooms to his wife their whole married life, cannot imagine avoiding the heritage now.

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It renders them both happy, that says.


(The author is a Reuters contributor. The opinions expressed room his own.)

(Editing by Lauren Young and also Bernadette Baum)


Mitch Lipka is an investigative reporter for consumer concerns who formerly wrote because that WalletPop.com,Consumer Reports, and other outlets. Follow him ~ above Twitter —
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