In 1960, 2 visionary commercial actual estate builders in southern California carried out a cross-country road trip with their families. Dismayed in ~ the limited choice the consistent, affordable lodging available to the average recreation traveler, the two chose to market something different. The result: A motel that offers a clean, comfortable room for the finest price. We still organize the highest brand acknowledgment in the economic situation lodging segment.
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1994Motel 6 accelerated its growth by adopting the franchisee model. The very first Motel 6 franchise ar opened in Williams, Arizona.
Logo EvolutionAlthough our brand promise continues to be thesame, our logo has actually experienced four makeovers transparent the decades.
2000 Motel 6 goes international opening its first location external the U.S. In Burlington, Ontario, Canada. We’re additionally expanding our global footprint in Latin America with the Hotel 6/Estudio 6 brand and in India under the Motel 6, Studio 6 and Hotel 6 brands.
Rise that the PhoenixOur property rooms have received plenty of facelifts to save with the times. In 2009, project Phoenix took trip with the very first prototype in ~ a Northlake, Texas, Motel 6. The slick brand-new European-like room style prompted a substantial nationwide renovation regimen in 2012 and has transformed our rooms come the contemporary look us now have today.
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2017 Fifty-five years later, Motel 6 is the biggest owner/operator in the U.S. Economy segment with more than 1,400 motels operation in 49 states and also five Canadian provinces.
Two California contractors, william Becker and Paul Greene, saw a need for an economic climate motel on the California coast. They opened a 52-room motel in Santa Barbara, offering a good night’s sleep because that the low, low price of just $6 per night (cash only). Fittingly, they determined to name it Motel 6. One American icon is born.